"In this book Eric removes that obstacle and teaches you HOW to profit from them!"

"Many entrepreneurs, marketers, and want-to-be infopreneurs struggle with finding a niche that they can profit from. In this book Eric removes that obstacle and teaches you HOW to profit from them!"





Glen Hopkins
#1 Best-Selling Author of "Lucrative List Building"
www.GlenHopkins.name 

"You have provided a nice blueprint to niche marketing that anyone, even an absolute be-ginner, can learn from and follow."

"You have provided a nice blueprint to niche marketing that anyone, even an absolute beginner, can learn from and follow.

I especially liked the sequential manner in which you have laid out the program, one logical step following the other, so it is also easy for a reader to progress through.

Just add to this a 'personal consulting' style service, where a reader can contact you for advice about any part of the process, on a pay-as-you-go basis, and they could launch a niche business easily - and confidently."

Mani Sivasubramanian M.D.
Surgeon | Writer | Author | Marketer
http://www.CHDinfo.com 

"Eric, this book is a must read for anyone who is considering using the internet to earn an extra income, or even making a career of it."

"Hi Eric,

It's Terry Telford from TerryTelford.com. I just wanted to write you a quick note to compliment you on your new book, "Mastering Niche Marketing." Although I was very impressed with the detail you've given, I think you got the title of the book wrong. I would suggest, "If you read this book and apply the principles, you will make money . . . Period." Although my title is a little longer than yours.J

In all seriousness, Eric, this book is a must read for anyone who is considering using the internet to earn an extra income, or even making a career of it. The step-by-step detail you've covered leaves "no stone unturned."

I feel this book will be beneficial for 2 types of people. The first group of people who need to read this book are people who are just beginning online and are floundering because they don't have an easy to follow, step-by-step strategy to follow. The second segment of the market who can benefit from your book are the people like myself, who already make a good living online, but want to tack on an extra income stream. Quite often a back to the basics approach does wonders from revitalizing a company's cash flow.

Thanks for putting together a solid tutorial that will benefit people and make an impact in their lives.

Talk again soon.

Enjoy your day!

Terry J"

Terry Telford
Terry Telford Communications Inc.
www.TerryTelford.com

". . . a complete home study course that provides an exceptional array of resources for anybody serious about becoming successful in their business . . ."

" -- An entire Master Course packaged within a Book!

If you are having difficulty finding a market in which to sell some-thing or you are struggling with your business, if you are a 'newbie' or even if you are experienced with marketing - online or offline, "Mastering Niche Marketing" will guide you from beginning to end!

Eric has written a book that will assist you in your endeavors to finding YOUR niche, to developing the proper mindset, to creating an essential business foundation & to help you discover a simple 'secret' ingredient to your success . . . ! The book is full of useful and valuable information that could be put to use immediately by anyone who is serious with their business.

There’s twice as much beneficial information in “Mastering Niche Marketing” than most other marketing books I’ve seen on the shelf & has been quoted as being ‘the Bible for Niche Marketing’!

"Mastering Niche Marketing" provides a step-by-step formula to finding a niche based on hobbies, expertise or passion. It's a complete home study course that provides an exceptional array of resources for anybody serious about becoming successful in their business - all within the pages of a single book!

Even if it’s just one idea or if it's simply an explanation you are seeking or looking for, there is no better book that’ll come close to what "Mastering Niche Marketing" can potentially provide or offer. If you are still having difficulties with finding a niche you can profit from after reading this book - you’re probably in the wrong ‘line of work’!

An exceptional resource and a book that I would highly recommend!"

Michael Rasmussen
Internet Marketer
Bulletproof Marketing Inc.
http://www.MinisiteProfitsExposed.com 

". . . it answers the important questions new marketers ponder on setting up their business."

"Hi Eric,

I find your Niche Sourcing book one of the most thorough books on the niche topic out there.

You really go into great detail showing how to find profitable niches then drill it down to everything needed to begin creating cash flow from them.

Another very interesting thing is you go beyond what other internet marketing books teach where you show how to set up a business. You give all the details online marketers want to know and I think that's a great bonus-worth of information to make available (it answers the important questions new marketers ponder on setting up their business).

I'm sure anyone interested in the niche marking will find Mastering Niche Marketing a valuable resource and solution to making their niches profitable."

Michael Nicholas
Read The Newsletter The Gurus Read!
http://www.ImpactInfoMarketing.com 

"This is an excellent book to help any newbies research and zero in on the perfect niche."

"Hello Eric!

There is no way in the world any newbie can succeed online without choosing the right niche market and focusing on it. This is an excellent book to help any newbies research and zero in on the perfect niche.

Side note: I love the screenshots throughout the book"

Mike Mograbi
Internet Marketing News Watch
http://www.IMNewsWatch.com 

". . . an incredible source of information! In fact, there's so much killer material in there it's more like a home study course than a book!"

"Hi Eric,

Congratulations! Your book really is an incredible source of information! J In fact, there's so much killer material in there it's more like a home study course than a book!

As we all know there are an unlimited number of niche markets in the world, but that doesn't mean that they will all be profitable!

You have taken out all the guesswork at finding potentially profitable niches by using your "5 Niche Sourcing Qualifiers" to systematically weed out all the 'rubbish' and reveal the hidden treasure. Best of all, that's just one of the strategies you cover in the book.

It's bound to be an instant classic. Keep up the great work and I look forward to reading more of your material in the future! J"

David Jenyns
Trader, Author And Coach
http://www.FreeTradingSystems.org 

"It is well thought out and jam packed with fantastic information on all the areas of online marketing."

"Eric,

I just wanted to let you know how impressed I was with your ebook. It is well thought out and jam packed with fantastic information on all the areas of online marketing. Very impressive!

Picking the niche that’s right for you is a very important part of building your business. The information you provide is a must for online entrepreneurs."

Colette Marshall
Marketing Director
http://www.WorldwideBrands.com 

"This is like the absolute Online Business Bible."

"Hi Eric,

What can I say WOW you've covered EVERYTHING there is to cover to start from scratch and build a successful business. This is like the absolute Online Business Bible. Wow, . . . you've done a ton of research here. Well done & Congratulations!"



Richard Osterude
The Marketing Dad
http://www.MarketingDad.com 

". . . laid out so logically even a beginner could follow along. You offered an easy process with great information about what to do and not to do when evaluating and choosing a niche."

"Eric,

This is a very good book and was laid out so logically even a beginner could follow along. You offered an easy process with great information about what to do and not to do when evaluating and choosing a niche. The step-by-step process of actually developing a niche was enlightening and you offered excellent resources for researching viable niches. Great job!"

Karon Thackston
Author of How To Write Successful PPC Ads 

". . . if I got hold of "The Niche Sourcing Blueprint" 13 months ago, I would have EASILY saved a couple of thousand dollars and around 6-7 months of my time . . ."

"Eric, why didn't you release this manual 13 months ago?

Probably that's a regret I will have all my life!

You see, over the last 13 months, I have completely concentrated my energies building niche websites.

Although It has been a delightful experience, I made a lot of mistakes and lost a lot of money and time doing the wrong things.

Only if I got hold of "Mastering Niche Marketing" 13 months ago, I would have EASILY saved a couple of thousand dollars and around 6-7 months of my time (that I think is more important than the money I wasted).

And not just that, I would have got double the results, by putting in half the effort.

When I started reviewing this manual I was really flabbergasted with the amount wisdom it contained.

This course (yeah, it is nothing short of a complete course!) contains 0% Hype, 0% Filler Content, 0% B.S, 0% "I've read this all before", but 100% pure solid meaty content. I am hooked!

It is all about working smarter . . . by taking the right step in the right direction. This book will be your friend, philosopher and guide through your Niche marketing journey."

Abhishek Agarwal
http://www.wingsofsuccess.info 

"One of the greatest things I found is that you really go into such detail in every single step. I have to admit that I was skeptical when I started to read it but I was absolutely blown away . . ."

"Hi Eric,

Just wanted to drop you a line to congratulate you on the creation of such a wonderful resource.

With 100% conviction I can completely recommend Mastering Niche Marketing to anyone who is considering purchasing it. This guide is not one of the normal get rich quick books or read how I made millions books - it is truly unique.

Now absolutely anyone will be able to follow your step-by-step formula to finding a niche based upon their hobbies or passions. One of the greatest things I found is that you really go into such detail in every single step. I have to admit that I was skeptical when I started to read it but I was absolutely blown away - I really did not expect the level of detail which you have gone into.

I love the way that you guide people by the hand - there are going to be loads of people who have you to thank for helping them to become successful at making money on the internet.

I went through your guide with a fine tooth comb looking to find something which was missing. No matter how hard I looked I was not able to find one. Everything is there - market research, product creation, website setup, copywriting, traffic - everything.

Let's face facts making money on the internet is not as easy as it used to be - however you have identified every single area which the 'newbie' needs to know about. With this information in their arsenal they can avoid all the pitfalls and start making money fast based upon a product which they are actually interested in.

To be absolutely honest I do think you have actually made a mistake - this is not a guide this is a complete home study course!

Well done Eric - you have done it again - you have managed to create a resource which is designed to help people.

If only this had been around when I started all those years ago!"

Peter Cunningham
Scarborough, U.K.
Editor - "Salt Water Aquarium/Aquarists Online"
http://www.AquaristsOnline.com 

". . . fantastic book for those just starting an online business! It's especially very helpful for you if you are not sure what type of business you should go into or how to develop ideas . . ."

"Hi Eric,

This book is really great. It is so detailed with step-by-step instructions on how to start a profitable online home business. I am amazed! Eric, you must have taken alot of time and effort to write this book! I think it will definitely be a great success.

Without a doubt, this is a fantastic book for those just starting an online business! It's especially very helpful for you if you are not sure what type of business you should go into or how to develop ideas or which niche market is suitable and profitable, then, trust me, this book is "must" for you! This is definitely a "bolts & nuts" on starting a profitable online business! And I mean it!

Eric, I highly recommend your book. And I am going now to recommend to anyone who is interested to start an online business but has no idea how to do it . . . especially the "what, where, who, how, etc." to do it . . . This will definitely help them not to "re-invent" the wheel but to follow the right & effective path to fulfill their internet "dream" and achieve the success that they desire so much . . ."

Carol Oon
The "Nice" Mentor
http://www.nice-biz.com/blog 

"It was a pleasant surprise to me how excellent and complete your book is - you cover more than I have experienced with other products."

"When others raved about Eric V. Van Der Hope's book . . . , 'Mastering Niche Marketing', as an incredible resource, I was anxious to experience it myself.

And, WOW, even though I feel that I am a savvy internet, info-product creator, I was "blown away."

The step-by-step instructions, including clear screen shots, innumerable links, mind maps, and a true blueprint to follow, kept my attention through-out. I will keep it handy for all of its useful ideas and resources. It also introduced me to many websites and tools that will offer excellent help in the
future.

Mr. Van Der Hope, I applaud you for your generous, sharing of knowledge. It was
a pleasant surprise to me how excellent and complete your book is - you cover
more than I have experienced with other products."

Chris King
Internet Marketing Specialist
http://www.CreativeKeys.net 

"It is truly an all-inclusive, master guidebook for creating a world-class internet business."

"Hi Eric,

I just finished Mastering Niche Marketing. I read it cover-to-cover in one sitting. It's excellent -- really! The word "comprehensive" doesn't do it justice. It is truly an all-inclusive, master guidebook for creating a world-class internet business.

In easy-to-understand language complete with case studies and plenty of links to relevant websites, you take the reader through all the steps to online success including how to: choose a profitable niche, create a product, develop marketing strategies, write advertising copy, use online promotional tools, set up an affiliate program, and finally leverage the formula to build multiple income streams. What more could any aspiring entrepreneur want!

Regards,

Susan
* : · . . · : * ¨ * : · . . · : * ¨ * : · . . · : *"

Susan Greene
Professional Copywriter
http://www.SusanGreeneCopywriter.com 

"His book is a resource that can save you time and money -- it walks you through all of the important steps."

"If you own a business, Eric's book, "Mastering Niche Marketing", will show you how to improve your results. His book is a resource that can save you time and money -- it walks you through all of the important steps. Eric even provides links to businesses that can save you time and money if you need to outsource some-thing. I know that Eric's book will make things easier for business owners who use the ideas."


Frank R. Cirullo
Founder - First Capital Management
San Diego, California
http://www.401kplanschool.com
http://www.403bplanschool.com 

"Eric takes this challenging subject and not only give the WHAT and the WHY, but more importantly covers the HOW in this book."

"Internet marketing is a fast-changing, technical, and often con-fusing world for many people who are trying to take advantage of this lucrative virtual storefront for their business.

Eric takes this challenging subject and not only give the WHAT and the WHY, but more importantly covers the HOW in this book.

I am a money management expert, but when it comes to internet marketing I'm a kindergartener, and even I can understand and use the information in this book! Nicely Done Eric!"

Sandra Simmons
Founder and President
Money Management Solutions, Inc.
http://www.MoneyMgmtSolutions.com

"I read everything and realized that your book had put me in a position to understand and work the internet business completely."

"Wow!

What a complete coverage. I read everything and realized that your book had put me in a position to understand and work the internet business completely.

Your book helped me understand many things that I had not un-derstood before, particularly I understood that it is no longer possible to go it alone
in marketing unless you have had years of practice, thank you for saving me from
some very unproductive methods of marketing."

Jessie Coates
Author of "Being Abraham"
http://www.OutskirtsPress.com/BeingAbraham

"I don’t want to spill the beans but, just the resource section alone is worth over $2000."

"Eric,

First of all OMG? Never in a million years did I expect that!

As an internet marketer you could never be too satisfied with what you already know. You always want to grown more and more as a market and find out what other techniques you can learn to enhance you knowledge.

Eric you have been able to dissect internet marketing and explain every in detail. With your book I have been able to learn and experience things I never knew before.

I don’t want to spill the beans but, just the resource section alone is worth over $2000.

I cannot believe the value of what I got out of this book. It is truly amazing and life changing Eric - Thanks so much!"

Shannon Bishop
J & S Marketing LLC
http://www.mygbgbiz.com

"If only I had this book in 2006 when I was trying to get my fledgling online venture off the ground. I would have made twice as much in that first year!"

"Wow!

If only I had this book in 2006 when I was trying to get my fledgling online venture off the ground. I would have made twice
as much in that first year!

The problem for newbies to this industry is they have no idea where to start. This book not only gives new people a pathway, but also does it in such a way that it is very user friendly. It’s almost a connect the dots process.

Another point is that Eric provides plenty of detail - nothing is left to chance here, thereby reducing the chance of a stuff up by the fledgling internet entrepreneur!

Good one Eric. Can’t wait for your next book."

Kim Willis
Internet Marketer and Trainer
http://www.KimWillis.net

"I've never seen so much information in one book like this before - it's like the 'Bible' for niche marketing!"

"To be quite honest I was skeptical about Eric's book, yet very impressed with the comments that were being made. So I had
to see for myself what all the fuss, talk and enthusiasm was all about!

Well . . . Eric's book definitely 'lives up' to all the comments that people have been expressing. I've never seen so much information
in one book like this before - it's like the 'Bible' for niche marketing!

Eric explains that to ensure success, it's extremely important to first develop the proper mindset before even getting started in any type of business. Then, developing the proper foundation and if you're lucky to find something that you love and have a passion for - this ultimately could help guarantee the success of your business!

Eric explains how to research and identify profitable niches while at the same time pointing out an array of resources that will help even further. This is where most people fail even before they get started, their research isn't thorough enough and they are not identifying the problems that people want answers to.

I've simply just scratched the surface of what this book, 'Mastering Niche Marketing' teaches. When you think you've got a Niche in which to profit from, Eric takes you through a detailed 5-point assessment to pre-qualify your potentially profitable niche! Awesome . . . ! Test before you try!

If you are having difficulties finding a niche, Eric even describes 9 highly successful business models that you could choose from to start your own business immediate-ly! He later describes another 16 different methods to increase your income. If that weren't enough, Eric reveals 118 more methods to increase your income - which opens a window to opportunity of hundreds and hundreds more ideas to wrap your brain around!!

Wow!! - And that's just the tip of the iceberg that Eric shares within his book!

So what are you waiting for . . . I highly recommend this book to anyone willing to stop talking and start doing! Actions speak louder than words!"

Brad Lee
Associate Engineer
Torrance, California

"The steps and resources are proven tech-niques, which the author has used to build many successful niche businesses, . . . "

"I really enjoyed reading this book and learned a lot from it, even though I have read several books on this topic.

The author has taken the mystery out of building a thriving niche business. In this book he takes you step by step through the processes of finding a profitable niche and developing a sustain-able business, explaining in detail a variety of strategies, tools and techniques using case studies and examples throughout. Topics covered include market analysis and developing business plans, through to developing products and offers, selecting an effective business model, attracting clients and building a successful business. I particularly like the mind maps and the pointers on what to look for and what to avoid.

The resources mentioned within the text and also listed in the appendix are not only the most comprehensive I have seen, but the tips on how to get the most from each one make it much more valuable and a useful reference that one can use time and again.

The book lives up to its title and is a blueprint that can be used by beginners as well as experienced entrepreneurs looking for a new niche. The steps and resources are proven techniques, which the author has used to build many successful niche busi-nesses, making the book a useful manual that will be thumbed regularly, with pages dog-eared and sections highlighted throughout by anyone wanting to become a successful online entrepreneur."

Gitie House
Editor of "Wild Bird Talking" eZine
http://www.WingedHearts.org

". . . cuts through all the clutter and provides clear rational steps, from the very beginning
to even advanced techniques, . . ."

"Really, really impressive . . . ,

Every so often, a resource comes along for the internet marketer that is absolutely essential. Eric V. Van Der Hope's "Mastering Niche Marketing" is such a resource.

Whether you're a newbie or a seasoned internet marketer, this is
a book you can't afford to be without. With incisive analysis he cuts through all the clutter and provides clear rational steps, from the very beginning to even advanced techniques, for mining gold from niches.

Everything from finding your perfect niche, to monetizing it in precise incremental steps, complete with diagrams, this is an outstanding achievement. I can't recom-mend this book highly enough."

William T. Stillwell, MD
FACS FICS FAAOS FAANAOS FAAPGS,
Orthopaedic surgeon, President of Dr. Bill's Clinic
and Author of "How To Avoid Knee Surgery"
http://www.DrBillsClinic.com

". . . reading Eric's book gave me the most simplified path to launching my info products biz."

"Having spent Thousands of $$$$$ on multiple information products that have so much fluff in them, reading Eric's book gave me the best value for the money. He's certainly an expert in this subject matter and the book offers the most rapid path to "Executing" and "Using" the ideas in this book to bring your own informational niche product to market.

I was stuck with so many ideas and approaches but reading Eric's book gave me the most simplified path to launching my info products biz.

Every Information product publisher can learn a lot from Eric's work thru this book.

Thanks Eric and surely cannot miss to read future works by Eric on this subject."

Shravan K. Vaddiraj
Silicon Valley, California

"Whether you are a newbie, intermediate or advanced marketer, this book will provide you with the answers you've been looking for."

"This is the Bible on Niche Marketing!

If you've been looking for a resource on everything Niche Marketing related, then DO NOT look any further . . . I've found what you've been looking for - "Mastering Niche Marketing"!

Whether you are a newbie, intermediate or advanced marketer, this book will provide you with the answers you've been looking for.

It's important to have a certain mindset even before starting a business and Eric thoroughly explains this in his book.

Need to know how to start a business and what you should do - Eric provides enough info for you to get started.

Eric doesn't simply explain how to research and identify profitable niches but he guides the reader, who believes they have a profitable niche, on how to assess or pre-qualify the niche prior to taking it the next level so that no time/money is wasted.

And for individuals having trouble with cash flow they can learn how to take advan-tage of 16 different methods to create additional income streams to help fill their bank accounts.

Are you having difficulties finding niches . . . ? Well, Eric's book "Mastering Niche Marketing" reveals 118 specific resources to find additional targeted markets! This detailed list alone is is worth hundreds of dollars more than the book itself! It's an incredible resource that will help brainstorm hundreds of ideas that could potentially become profitable niches.

As a result of reading "Mastering Niche Marketing" - I'd strongly recommend that this book NOT be on left in your bookshelf - but be within reach and on your desk, so it could be easily accessible when needed! There isn't a book like this that I'd recom-mend more - it'll provide you with everything you need to Master Your Niche!"

Jerry Bruckner
Founder and Editor of http://www.personal-development-tv.com
Publisher and Author of "The Success Formula For Personal Growth"
The Ultimate Motivational Book To Supercharge Your Personal and Business Success.

"Mastering Niche Marketing" is very com-
prehensive. The information is very clear, and
easy to read, and understand."

"I thoroughly searched the internet for books I could buy about
how to set up an internet business. I didn't want to get ripped off
so I spent quite a bit of time looking through all the search results and comparing what I found.

So, when I found Eric Van Der Hopes' book "Mastering Niche
Marketing," I held great hopes that I had found, in one book, everything that I needed to know before I began working on setting up my internet business.

I waited for the Postie everyday. When I got my hands on the book I read it from
front to back. Since reading the book, my hopes have not been diminished at all,
and I am really happy with my purchase.

I also bought another book at the same time, which is good too, but not as good
as this one. "Mastering Niche Marketing" is very comprehensive. The information
is very clear, and easy to read, and understand. Best of all, I now have a far greater
understanding of exactly what I need to do to set up my business online from the
point of view of knowing virtually nothing.

I'm very pleased with myself that I made this very good choice, and I'm very
pleased that there are people out there, such as Eric Van Der Hope, who have
taken the time, and great consideration for their customers, to put this stuff
together for people like me."

Jacqueline Kelly
Australia

"Every page opened another door on how to start and grow a business, but even more, the mindset necessary to make that business successful."

"As a beginning, floundering, niche business person, reading Eric's book was like throwing me a life preserver.

Every page opened another door on how to start and grow a business, but even more, the mindset necessary to make that business successful.

Eric is a precise, clear writer with loads of good ideas and intelligent advice for any entrepenaur just starting out, or those of you who have already arrived and are looking for areas within your business where you may wish to expand in your quest for success.

Thanks, Eric!"

Jean Kilczer
Published Author
www.LoranthProductions.com